Things Millennial wants in Customer Services

Millenials grow up with the internet, they have always had the information they need at their fingertips. The smartphone is now the one thing they least like to leave home without. As a result the way they interact with customer service teams is different to previous generations.  Millenials wants customer service their way, and their … Read more Things Millennial wants in Customer Services

8 Elements of a Digital Marketing Strategy

  All of these elements make up a Digital Marketing Strategy, if someone see’s you on Google, social media and your website, it’s important to be aware of your overall internet presence, to ensure that when you are found online consumers like what they see… 1.RESPONSIVE WEBSITE – A website that is fully mobile optimised is the … Read more 8 Elements of a Digital Marketing Strategy

As a Digital Marketer, Practice on these factors

Search Engine Marketing This is one of the important practice of a Digital Marketer, Increasing your website traffic organically in search engines with best quality score as well as optimum utilisation of available budget.       2. Conversion Optimisation SEO and SEM brings your target audience into your website, but here conversion of target audience … Read more As a Digital Marketer, Practice on these factors

It’s all about moving from Traditional marketing to Modern marketing

To appreciate the evolution of marketing through its history, we need to first understand how marketing as a discipline was applied in a traditional sense to its modern avatar. The classic definition of marketing is ”the activity, set of institutions, and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, … Read more It’s all about moving from Traditional marketing to Modern marketing